This qualification provides learners with the ability to understand the issues affecting contemporary international business. Academically rigorous, the course enables learners to gain the appropriate knowledge and analytical skills that can be applied in a variety of organisational settings including the corporate, governmental and not-for-profit sectors. The course enables those seeking either career entry or progression or those with a special interest in international business, to extend their skills and knowledge base by being better able to comprehend, critically evaluate and interpret the workings of global business.

The Master of International Business aims to produce graduates who will: Be critical and creative scholars who produce innovative solutions to problems, apply research skills to business challenges and communicate effectively and perceptively. Be responsible and effective global citizens who engage in an internationalised world, exhibit cross-cultural competence and demonstrate ethical values. Have a comprehensive understanding of their discipline and be able to provide discipline-based solutions relevant to the business, professional and public policy communities they serve. Have advanced knowledge at Master's level in international business. 

Available at IIE MSA

A brand today exists as a holistic business concept. Within this context, the purpose of this programme is to develop brand-business leaders to grow brands as businesses in emerging economies and contribute to the body of knowledge through research in this field. The primary purpose of this programme is, therefore, to provide managers and executives with the brand-business leadership competence required to further their careers at/ to executive level. Students will focus on brand-business problem solving and strategic innovation for business growth and sustainable performance. The secondary purpose of this programme is to enable students to undertake independent advanced research in the practice of brand-business and leadership. The programme will appeal to students who want to gain academic knowledge in brand-business to either further an academic career or pursue a career as a brand-business leader.

Available at IIE Vega School

The purpose of the Bachelor of Commerce Honours in Economics is to develop the learner's integrated conceptual understanding of and an ability to synthesise and critically apply theoretical and empirical evidence to the field of Economics and Business related fields.

Qualifying learners of this qualification will be able to: Demonstrate knowledge of and engagement with Economics at the forefront of this field. Develop an understanding of the complexities and uncertainties related to the field of Economics. Offer creative insights and rigorous interpretations and solutions to problems related to the field of Economics. Hold in high regard their duty to contribute meaningfully and ethically to the development of the local and global Society and Economy. Integrate a stakeholder approach to business and economic decision making in order to develop creative responses to economic problems and issues. Develop scientific business research skills to create opportunities for making an impact on society and further the business environment.

Available at IIE MSA

The purpose of the Honours degree is to provide a higher level of expertise that is valued by employers and graduates therefore have a competitive advantage in the job market. An honours degree programme is also the first step towards a research-based higher degree, such as a Master of Philosophy (MPhil), Master of Commerce (MCom) or Doctor of Philosophy (PhD), or Doctor of Commerce (DCom) degree. The honours year offers the opportunity to build on the undergraduate degree and to conduct a supervised research project.

The programme further aims to produce graduates who have excellent conceptual, practical and research skills in the respective fields that will be highly prized in both academic and industry circles.

 The Honours degree offers skills development and extension that will be invaluable to the expansion of career prospects. Honours students benefit from building their network through small classes of high achieving focused learners.

This programme has been especially designed to offer students the opportunity for advanced study in one of the specialist business areas within the Faculty of Commerce and to teach students how to conduct business-related research at an advanced level. ​

Available at IIE MSA

​The purpose of this programme is to deepen the student's expertise in brand and business strategy and management, whilst developing field specific research capacity underpinned by a strong methodological academic understanding to follow a career in Strategic Brand Management. The proposed degree is structured in accordance with the new HEQSF guidelines and will provide students with the knowledge, skills and applied competencies identified by industry as critical for employees in either the private sector, the government sector or in NGOs. Graduates will also be well-prepared with the insight and skills that are relevant to further specialised study in support of the principles of life-long learning. The specific skillsets incorporated into the design presents a combination that is highly attractive to prospective employers and adds value to the organisation that employs them.

Available at IIE Vega School

The purpose of this programme is to qualify students to follow a career in logistics and supply chain management. In addition, students will gain the knowledge, skills and applied competencies identified by the industry as critical for employees to enter the world of work as Logistics and Supply Chain Management graduates, in either the private sector, the government sector or in NGOs. Graduates will be well-prepared with the insight and skills that are required for further specialised study in support of the principles of life-long learning.

Available at IIE Rosebank College

​The purpose of this qualification is to provide the graduate-level knowledge, applied competences and the necessary attitudes needed to prepare students for professional careers within the field of Marketing. The Bachelor of Business Administration in Marketing provides a solid critical knowledge of general Marketing studies, as well as specialised education in a main area of focus. In this degree, focus is on conceptual relevance with strong emphasis on applied theory and demonstration of reflexive knowledge and competence.

This qualification provides for specialisation in the second and third year of study, focus areas include marketing, digital marketing, consumer buyer behaviour, integrated marketing communications and strategic and international marketing, thus enabling the student to develop the capacity to analyse scenarios in key areas of interest within the discipline of marketing, and to make innovative decisions critical to the development and implementation of a variety of solutions for modern business ventures in the area of marketing.

Available at IIE Rosebank College

The purpose of this qualification is to develop students with the knowledge, applied competences and skills needed to pursue professional careers within the field of commerce. Through the different core disciplines, graduates on this qualification will be equipped to enter the world of work in a range of business functions from general to financial managers, and from entrepreneurs to marketers.

Available at IIE Varsity College and IIEMSA

The purpose of this programme is to enable students to follow a career in Digital Marketing that will allow them to use technology to communicate products, services and branding messages to a target audience to grow business. Graduates will understand the conventional marketing approach and will be able to fulfil the marketing function for a business and understand how technology is used effectively and efficiently to accomplish this. The programme does not intend to provide a deep skill set in technology itself, but instead, includes adequate exposure to appropriate technologies to establish an understanding of how technology can be used for marketing in business, inclusive of search engine, mobile and online marketing. Marketers will thus be able to work with technology specialists and developers to guide them to implement marketing strategies effectively to achieve marketing objectives. This will enable them to adequately understand the challenges and opportunities presented by technology to develop and deploy Digital Marketing strategies for business in cooperation with technologists.

 In addition, the qualification is designed to ensure that students understand the business environment with regards to digital marketing, management, finances and project management, to enable them to understand business and its associated disciplines to make sound marketing decisions and to enter the industry as Digital Marketing specialists with confidence.

 This qualification is designed to develop the knowledge and skills and meet the outcomes which are internationally and locally identified as critical for a career in this discipline. The specialist skill set covered in this qualification was identified by practising industry experts to comply with the need for Digital Marketing professionals focusing on online marketing solutions. Graduates will be well-positioned to add value to the establishment that employs them; to pursue further studies in this field; or enable them to work as entrepreneur marketers or consultants in the industry. 

Available at IIE Vega School

The qualification emphasises general business principles and theory as preparation for entry into general employment, either as an entrepreneur or entrepreneurial thinker in corporate organisations. It also exposes learners to develop their understanding of, concepts, principles and theories of entrepreneurship within the context of a developing country such as South Africa. The qualification will develop learners' capacity to analyse scenarios within the discipline of entrepreneurial studies, to make innovative decisions critical to the development, and the establishment of innovative and creative business ideas. This qualification will prepare learners for a Postgraduate study through the enhancement of professional, academic and research skills.

Available at IIE Varsity College

The purpose of this programme is to promote access to higher education and to qualify students to follow a career in Strategic Brand Management. This programme will provide learners with the knowledge, skills and applied competencies identified by the industry as critical for employees to enter the world of work as brand and business strategists in either the private sector, government sector or in NGOs. Graduates will be well-prepared for this field with a set of skills which will position them to add value the organisation that employs them and will be positioned to study further in a relation specialisation in support of the principles of life-long earning.

Available at IIE Vega School

The primary purpose of this Bachelor of Hospitality Management is to equip graduates with a well-rounded knowledge base, comprising the appropriate theoretical and methodological depth and the necessary practical workplace skills critical for the hospitality management sector. This qualification will enable graduates to practise and demonstrate their responsibility and initiative in the hospitality management context through Work Integrated Learning modules in all three years of study, for employment in both the private and the public sector. The demands of a dynamic industry necessitate the development of integrated competencies as it draws on various disciplines, including management, entrepreneurship, finance, law and legislation of the broader hospitality product. In addition, this qualification will support graduates' ability to act ethically and professionally and formulate sound academic and work-related arguments to solve problems and advance the discourse in the hospitality sector.

The secondary purpose of this qualification is to focus on life-long learning and development, which is achieved by including a research module in the programme design. This prepares students for their postgraduate studies at NQF 8, and the inclusion of strategic management at NQF 7 provides for future development of graduates into more general management roles within the hospitality and related sectors.

Available at IIE School of Hospitality and Service Management

​The purpose of this qualification is to develop graduates who can demonstrate appropriate understanding and skills associated with marketing management. Students will develop specialised knowledge, together with practical skills through work integrated learning, to enable them to apply their learning to the workplace.

Available at IIE Rosebank College

The purpose of this Diploma in Digital Marketing is to equip graduates with a detailed knowledge base and the necessary practical workplace skills critical for the digital marketing environment. This qualification will enable graduates to implement digital marketing strategies and use analytics and tools to refine these strategies. The demands of the digital marketing environment necessitate the development of integrated competencies as it draws on various skills and disciplines, including marketing, business management, the effective use of the English language in the context of digital communication, analytical skills, and specific technical skills. The depth and specialisation of knowledge gained in this qualification, including the experience gained in a simulated workplace context, enables successful graduates to enter a number of career paths within the digital marketing environment, and to apply their learning to particular employment contexts from the outset.

Available at IIE Rosebank College

The purpose of this Diploma in Tourism Management is to equip students with the relevant theoretical and industry knowledge and competencies that will enable graduates to successfully and responsibly manage a team or department within a tourism organisation and/or establish a tourism venture.

This Diploma in Tourism Management provides students with focused knowledge of the fundamental elements of the discipline of tourism management, enabling students to practically apply this knowledge in a way that integrates these elements, ensuring that the vocational skills and competencies needed within the South African tourism industry are met. Graduates are equipped with the skills to function in tourism-related positions such as tourism management, tourism marketing and tourism development.

In keeping with the purpose of a diploma, a range of vocational and industry-specific aspects are included in the various modules offered in this qualification. This will allow students to pursue further specialisation within areas of tourism management. Career opportunities for immediate graduates of this diploma exist as: assistant tourism manager, assistant tourism marketer, tourism development consultant, tourism destinations administrator, tourism product development manager and tourism information centre manager.

Available at IIE Rosebank College

The purpose of this Diploma in Tourism Management is to equip students with the relevant theoretical and industry knowledge and competencies that will enable graduates to successfully and responsibly manage a team or department within a tourism organisation and/or establish a tourism venture.

This Diploma in Tourism Management provides students with focused knowledge of the fundamental elements of the discipline of tourism management, enabling students to practically apply this knowledge in a way that integrates these elements, ensuring that the vocational skills and competencies needed within the South African tourism industry are met. Graduates are equipped with the skills to function in tourism-related positions such as tourism management, tourism marketing and tourism development.

In keeping with the purpose of a diploma, a range of vocational and industry-specific aspects are included in the various modules offered in this qualification. This will allow students to pursue further specialisation within areas of tourism management. Career opportunities for immediate graduates of this diploma exist as: assistant tourism manager, assistant tourism marketer, tourism development consultant, tourism destinations administrator, tourism product development manager and tourism information centre manager.

Available at IIE Rosebank College

The Higher Certificate in Business Management is intended to provide an entry level qualification that will enable students to enter internships or entry-level positions in related fields or to assist students to qualify for access to a degree or diploma in business management, or a further qualification in administration or a related field. The programme, therefore, focuses on business management theories, principles and practices as well as basic finance, human resources, marketing, project management and operations support skills to provide the particular balance of skills identified as critical for successful further studies into the broader management field. Alternatively, graduates are well-prepared for entry-level positions in the business management field.

Available at IIE Rosebank College

The purpose of the Higher Certificate in Hospitality Management qualification is to equip learners with well-established foundational knowledge and skills for the hospitality industry. This qualification serves to provide learners with the required operational, interpersonal and analytical skills to ensure that they can fill entry-level positions in the hospitality industry, where they can advance with further experience to fill supervisory or junior management positions in hospitality operations. The demands of this dynamic industry require the development of integrated competencies across various sub-disciplines such as Service Management, Food and Beverage Management, Front Office and Accommodation Management, Basic Accounting and Legal Requirements. Therefore, this Higher Certificate will provide exposure to these sub-disciplines while enabling learners to gain practical skills through the Work Integrated Learning component. On completion of this Higher Certificate, learners will be equipped with theoretical and practical skills to serve in entry-level positions and progress into a relevant cognate qualification.

Available at IIE School of Hospitality and Service Management

​The purpose of the Higher Certificate in Service Management is to equip students with the introductory knowledge and skills needed to understand the basic service management principles, skills, and techniques that are applicable to a diverse and dynamic range of service sector industries. This Higher Certificate has a primarily vocational orientation that will prepare graduates for the workplace. Effective communication and customer relations skills are fundamental in a service-centric environment, and students will acquire sound knowledge of these principles, and the ability to apply them in the workplace. On completion of this Higher Certificate in Service Management, graduates will understand the features of service management and apply customer service management knowledge and skills to various organisations in client/customer services. In addition, the qualification can provide a pathway for further studies in service management and business management disciplines. The exit level outcomes of this qualification are aligned with SAQA NQF Level 5 descriptors and will prepare graduates for vertical articulation into a related advanced certificate, or into a cognate diploma or degree programme. The Higher Certificate in Service Management will impart the relevant graduate attributes for entry-level positions in the service sector, including hospitality, retail, financial services, call-centres, and general service-centric business organisations. Successful completion of this qualification signifies that the student has attained a basic level of higher education knowledge and competence in the field of service management, and it will ensure that students have the necessary skills to enter the labour market, and successfully operate as junior customer service officers, business service or customer journey consultants, and customer success representatives within a traditional service organisation, a service-centric organisation, or in the service department of any organisation.

Available at IIE School of Hospitality and Service Management